"Susie and Friends," from Prager's The Big Valley, 2008 collectionTo see the work of Alex Prager is like being transported back in time, to another world -- one that feels retro, but is also somehow familiar. Said Prager: "I want the pictures to be a fusion of the past with the present. That's how I see the world."
The Los Angeles-based photographer names William Eggleston as one of her primary influences and her hometown as a muse, and it's evident in her work. If you haven't read any of Eggleston's books, then you've probably still unknowingly seen his photographs -- they've appeared on numerous album covers, from Jimmy Eat World's Bleed American to Spoon's Transference.
Prager in an interview with Marie Claire:
"As a kid, I told everyone I was going to be a star, but I didn't know what I wanted to do. At 19, I saw a William Eggleston exhibit at the Getty Museum; that was when I realized photography could be an art form. I went out and bought my first professional camera that week."Her photos are also influenced by Alfred Hitchcock (think North by Northwest and The Birds) with the weirdness of David Lynch. It encapsulates a mixture of mystery, darkness and lurid beauty.
Above, William Eggleston's photos. Below, Alex Prager's work.